Why Exhibit

Over 70 exhibitors consistently support the roadshows – from the large scale manufacturers to the fire systems installers – both eager to meet existing and potential customers in this highly cost effective format. The roadshows also enable you to target your customer base in a non-International Firex year – so allowing you to present any new solutions or services you may have to offer.

The Firex Roadshows were launched by UBM Information to complement their sister event, the highly successful International Firex which takes place every two years. They are an inexpensive way of meeting around 2,500 high-calibre purchasers and influencers on their own doorstep and give you the opportunity to remain active in the marketplace before International Firex returns to the NEC Birmingham, 16-19 May 2011.

Drawing a predominantly regional audience, they hold great appeal for those with a busy schedule who do not want to travel a great distance or stay overnight. Relevant and topical content and targeted yet comprehensive marketing campaigns also ensure the Roadshows only attract serious decision makers.

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